CLIENT: TIFFANY & CO.
PROJECT NAME: HOLIDAY
ROLE: ART DIRECTOR & DESIGNER
PRODUCTION COMPANY: PSYOP
DIRECTOR: MARIE HYON
During my time at Psyop, I've spearheaded the design and art direction for Tiffany & Co.’s 2014 and 2015 Christmas campaigns, both entitled “Holiday.” I created the look and feel of each campaign and led a team of CG artists to deliver fully animated CG spots along with an interactive website.
Our Holiday campaigns for Tiffany & Co. skillfully communicated the sentiment of the holiday season and captured the brand’s luxury reputation, reaching an international audience at multiple touchpoints: every Tiffany & Co. global retail locations, material prints, window displays, taxi screens, televisions, and across digital billboards.
In addition to generating widespread exposure, our Holiday campaigns garnered significant acclaim, winning numerous awards and honors from the industry’s most respected establishments.
FWAs (Site of the day)